Case: Medieval Centre improves guest experience after store update

The museum's existing store was not utilising its potential in terms of sales and interior design, and they therefore needed help with business development.

The museum's existing store was not utilising its potential in terms of sales and interior design, and they therefore needed help with business development.

A need for greater focus and sharpness in the work with brand positioning resulted in stronger, common, internal language and a clearer, external expression.

After several years of intensive product development and stable revenue from existing customers, the need arose to strengthen the customer portfolio and ensure growth.

A sunshine story from Thyholm in Denmark – and strong proof that a sharp value proposition combined with consistent execution can move even well-established companies.

To ensure continued growth, a sharp, data-based strategy was needed – and a clear plan for how the strategy could be executed in practice.

A food startup driven by a strong vision and a big entrepreneurial dream, but with a need to create overview, structure and clear focus in sales work - without losing pace and ambitions.

When food experiences are to combine climate, guest experience and local growth, it requires both planning and execution.

As consumers, the transition from animal-based to plant-based foods is slow. This places additional demands on both new and established companies.

Danish tourism and cultural institutions have long been dependent on public funding and need to optimise their commercial operations to increase earnings and profitability.

One2Feed wanted to strengthen its position in the market for automated feeding systems. The challenge was not the technology, but the need for a clearer and more value-based basis for communication.