Challenge: Danish tourism companies and cultural institutions have long been dependent on public funding and have needed to optimise their commercial operations to increase earnings and profitability.

Solution: In collaboration with VisitDenmark and Danish Coastal & Nature Tourism, Kombination has provided strategic and practical advice to improve the commercial activities of these companies. Through a combination of retail experience and utilisation of the Visit Data platform, we have helped increase visitor numbers and sales, especially in museum shops.

Result: Our efforts have led to significant growth in visitor numbers and on-site sales for several museums. In addition, our consultancy has helped develop revenue streams for cultural institutions, reducing their dependence on public funds.

Customer Experience: Customers have expressed great satisfaction with the collaboration, highlighting the transformative impact of our retail expertise and structured approach to using the VisitData platform. Our tailored VisitData packages have provided valuable insights and an actionable strategy.

Conclusion: Through our commercial development process, Kombination has successfully helped Danish tourism and cultural companies improve their commercial operations. By leveraging retail experience and the VisitData platform, we have enabled increased revenue and reduced reliance on public funds. Our tailored VisitData packages offer tailored help to companies that want to leverage their data for strategic growth.